Setting smart, achievable goals is important if you want to take charge of your financial life. But many of us are surprisingly bad at choosing the goals that actually matter most to us. Investment research firm Morningstar had 318 people write down their top three financial priorities, then showed them a master list of goals … Continued

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Online ads are like salespeople. Sometimes they’re helpful — and sometimes they trail you while you shop, make suggestions, “check in” on you, and all but shove you to the checkout. Those online ads “chase you around the internet,” says Neeru Paharia, associate professor of marketing at Georgetown University’s McDonough School of Business. They get … Continued

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Every time Olivia Robinson shops at Nordstrom, $10 moves from her checking account to savings. She set up this automatic transfer, or “rule,” in the savings app Qapital. The rule “has definitely scaled back my spending at Nordstrom,” says Robinson, 26, a flight attendant and travel blogger based in Seattle. This way of saving money … Continued

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