In the world of online shopping, often buyers will purchase an item only after they see that other people also like it. And the easiest way to find out consumer sentiment? You guessed it: reviews. Many online purchases are based on careful consideration of star ratings and product reviews left by complete strangers. Some 82% of … Continued
When was the last time scrolling through Instagram made you feel better? If you’re like me, the puppy photos on your feed momentarily boost your mood, but the parade of carefully selected and artfully edited experiences leaves you feeling depleted. How can these people afford to travel to New Zealand? When will it be your turn to … Continued
When you’re at the checkout line this holiday season, you could juggle your bags and dig into your purse or billfold for your credit or debit card. Or you could use that phone you’re already clutching, or that new smartwatch strapped to your wrist. Many stores now accept mobile wallets, a technology that lets customers … Continued